Ads measured on enquiries, not likes.
Facebook, Instagram and Google campaigns run for real enquiries, and checked against the leads you actually get.
Measured on enquiries, not likes
A cheap “conversation started” is not a customer. We keep a simple enquiry sheet with your front office (who enquired, from which ad, what happened next) and compare ad spend against it. Then we can see which ads bring people who actually buy.
What we handle
- Campaign set-up on Facebook and Instagram: WhatsApp-conversation, lead and awareness objectives
- Google Ads search campaigns for people already looking for what you sell
- Audience and location targeting around your actual catchment
- Creatives: posters, carousels and video reels made in-house (see Posters & Video)
- Offer campaigns switched on and off on time, so expired offers don't keep running
- Google Business Profile posts scheduled alongside the ads
Daily checks, honest reporting
We check spend and results every day and report what changed: spend pace against your monthly ceiling, cost per enquiry, and anything that needs a decision. No change to your budget or campaigns is made without your approval.
Small budgets, read carefully
At a few enquiries a week, one good or bad week means very little. We wait for a consistent pattern before cutting a platform or audience, rather than reacting to noise.
Questions
Do you need access to my ad account?
Yes, as a partner on your Meta Business account or Google Ads account. The account and its payment method stay in your name.
Will you change my budget without asking?
No. We recommend changes with the reason behind them, and you approve them.
Can ads send people to WhatsApp?
Yes. Most of our local campaigns use WhatsApp as the destination, because that's where people in Kerala prefer to ask questions.